Showing posts with label fashion blogger. Show all posts
Showing posts with label fashion blogger. Show all posts

Tuesday, 23 May 2017

AUTHENTIC PRINTS: ONE FASHION BRAND AT A TIME







With the influx of "cheap" prints on the Ghanaian markets, it is common to see most brands and consumers opt for those prints to save cost whiles sidelining textile brands like GTP, Woodin, Printex among others.



I keep asking myself "Do these textile companies stand a chance against these cheap Chinese fabrics?"


Because not only are these prints cheaper, some are actually imitations of authentic print designs.


It is however commendable to see that a local fashion brand , LOVE ANKARA, chooses to only work with authentic prints.
The brand is making a strong statement by their stance and deserve to be appreciated and supported.












 

I am sure if other brands follow suit , we will be able to reduce if not completely eliminate these cheap prints.

To curb this menace on our markets is going to take great effort and time . But all hope is not lost, the honours lies upon us as consumers and fashion brands to pick a side. To only use authentic prints , not just those by big companies but also those by small scale local textile manufacturers.


We all need to make an extra effort however we can to make these cheap and imitated prints unattractive.
With brands like LOVE ANKARA, I believe we can achieve this earlier than we think, ONE FASHION BRAND AT A TIME.


Let's keep the conversation going.
What's your take on this topic?


 

Photo Credit: LOVE ANKARA

Saturday, 31 December 2016

59 DAYS OF GHANAIAN FASHION: THE UNVEIL


Hello Fab Beauties,

In the months of January and February 2017, my blog will run a special campaign to highlight the works of 59 Ghanaian Fashion Designers (both clothing and accessories), dubbed “59 Days of Ghanaian Fashion”.



This campaign seeks to bring to the limelight, talented emerging and established designers who are contributing to Ghana’s budding fashion industry, help boost their online presence and also create an exciting buzz about Ghanaian fashion.

In the lead up to Ghana's historic 60th anniversary, I will shoot one signature piece per designer, after which a blog post with all the details about the brand/designer will be put up.
There will be 59 posts in all. “59” symbolizes Ghana’s 59 years of independence.

Locations were chosen because they are picturesque and have some significance to Ghana’s rich history.

I am so thankful to the designers, photographers, makeup artists and stylists I am working with on this project.

And to you my most amazing readers, thank you for your constant support and love. I appreciate it.

I wish you all a fantastic new year and i hope you enjoy this campaign.


Love, Laurie. 


Tuesday, 2 August 2016

5 FACTS ABOUT VLISCO PRET-A-COUTURE AND HOW TO GET THE MOST OUT OF THE SERVICE



Vlisco over the years has been known as a brand that doesn’t compromise on quality. With their unique designs and creativity, they have succeeded in creating a brand that is original and respected worldwide.

Growing up in Ghana, our parents (mothers especially) wore their “Holland” (Vlisco) clothes only to special events. It was obvious it was a special type of fabric, an original that our mothers were proud to own. But today, Vlisco is making it more accessible for everyday wear.

Have you heard about Vlisco’s Pret-A-Couture (PAC) Fashion?
This is an in-house tailoring service introduced by Vlisco, where your favourite Vlisco fabric is made into a custom outfit of the utmost quality by Vlisco’s design and tailoring team.
Exciting right?

Here are 5 facts about the Vlisco Pret-A-Couture;


1.   What you see is what you get.

Ever picked a style at your tailor’s and went back for a fitting only to find a completely different outfit has been made? You don’t have to worry about that with Pret-A-Couture.
There are about 29 mix and match styles to choose from and your outfit will be exactly how you want it.

 2.   No need to worry about time.

There will be no need to make a fuss about whether your outfit will be ready on time or not.
It takes approximately 2 weeks or 14 days from choosing your style, fabric and taking your measurement to receive your beautiful and well made outfit. No excuses given.


 3.  Expert Tailors at your service

Vlisco’s in-house tailors receive training and coaching which allows them to create high quality, truly original fashion. Every garment is made with care and love to guarantee Vlisco’s quality standards. And even better, these tailors are trained to assist you choose the right style for your body type. Haven’t we all been lied to about how a particular style was going to look great on us, only to end up disappointed? Well those days are over!


 4.   It is as easy as A, B, C

All you need to do is walk into the Vlisco Boutique at the Accra Mall, with your favourite Vlisco fabric or select a fabric from the store, Tuesdays to Saturdays between 10am and 6pm.
Select a style and be measured by a tailor in store.
Return for a fitting and after a few adjustments (if required), you take home your custom-made Vlisco garment.
Viola! No stress. Life is simple, isn’t it?


5.   Satisfaction Guaranteed

Who else loves to hear those words? Nothing beats getting exactly what you wanted or you asked for and even better. The outfits are made with luxury finishing and trimmings. You get to turn heads and look stunning the Vlisco way.


Now to get the most out of the service, please take note of the following;
  • It is advised that you try on sample outfits of the various styles to ensure it will suit your body and matches your vision.
  • Prices range from Ghs 180 to Ghs 305 depending on your chosen style (excludes  fabric)
  • Tailors are in store Tuesdays to Saturdays from 10 am to 6pm.




It’ll take 14 days after taking your measurement for your outfit to be ready.  However for 100 Ghs or more you can enjoy Vlisco’s Express Service that will ensure you receive your outfit within a week.



That is all for today.
Making beautiful outfits got a lot easier and I can’t wait to hear your feedbacK after you try out Vlisco’s Pret-A-Couture. To find out more and to see the full range of styles available, visit http://v-inspired.vlisco.com/pret-a-couture/


Monday, 20 June 2016

LUMIÈRE COUTURE PRESENTS ETHEREAL BLOOM SS16 LOOKBOOK



Lumière Couture introduces their Spring/Summer SS16 Collection "Ethereal Bloom" .
This collection is inspired by the Lumière woman, her gracefulness and fragile beauty coupled with her strength of character.

"She's delicate , yet her confidence comes shining through. 
Her elegance no one can deny. 
She's not loud, yet her words resonate several moments after she's said them.
Her unearthly vibe is her trademark"

The choice of fabrics for this collection are mostly florals (daisies and cherry blossoms), and silk
made into maxis and free flowing beautiful outfits, with both style and comfort in mind.
 
This is the brand's third major collection.
Enjoy!!!

 





























 
 
Model: Aisha Yakubu
MUA: mkeup_byme
Style Consultant: Afua Rida
Photography: Focusgh Photography

SOCIAL MEDIA:
Instagram : lumierecoutureofficial
Facebook: Lumière Couture
Twitter: lumiere_couture 
Telephone: +233543399999

Monday, 23 May 2016

INNOCENCIA DE FLORENCE FALL/WINTER 2016 LOOKBOOK BY AMARELIS ATELIER


Nigerian fashion brand Amarelis Atelier presents their Fall/Winter 2016 Collection dubbed " Innocencia de Florence ".


The collection which focuses on a lineup of elegant dreamy dresses and functional pieces was inspired by a painting, “Innocencia de Florence” the designer saw in Las Vegas a few years back.

Check out the beautiful and detailed pieces in this collection;









Watch behind the Scenes of Amarelis Fall/Winter 2016' https://youtu.be/Q8_tMUrIzgk

SHOOT CREDIT


Shoot Direction & Styling: Sharon Ojong (www.sharonojong.com)
Photography: Tope Adenola (@Tope_Horpload)
Model: Nwando Ebeledike (@TheNwando)
Makeup Artist: Ara by Laide (@ArabyLaide)
Hair: Fred (@FredMakeover)


Label: Amarelis Atelier
Creative Director: Omolara Cole

Website: www.amarelis.com

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